Versatile Solutions
"Big Company" Support Services for Small Business
   
 
 
Writing
Communicate in compelling and professional language

I am a versatile writer, with over 20 years of professional experience encompassing a variety of writing styles and formats:

  • Reports
  • Proposals
  • Press releases
  • Marketing materials
  • Technical documents (user manuals, help sheets, etc.)

Writing Samples       

Published Journal article
"Word-of-Mouth Research: Principles and Applications,"
Journal of Advertising Research, Vol. 47, No. 4, Dec 2007.

Company newsletters
The Harris Report
May 2006: America's Love/Hate Relationship with Energy
Dec 2006: Crisis Management: Turning the worst case into a positive

The Wirthlin Report
Feb 2000: The Precationary Principle
Dec 2003: Customer Satisfaction: Where's the ROI?
April 2004: Social Responsibility: Key to Building Reputation and Regaining Trust

Client Reports/Newsletters
Meeting the Challenge of Media Fragmentation (Synthesis Alliance)
Survey Finds Worldwide Support for Families (Worldwide Congress of Families)
Building the Homeland Security Network: What Will it Take? (Crime Prevention Council)

Sales collateral
Complexity Science: Accounting for All the Variables
Why Research?
Research for Litigation Strategy
Polling for Publicity

Proposal Section
About Harris Interactive

Marketing Materials
Health Care Industry Newsletter Ad
Wirthlin Europe Brochure

Website Content
Political Research
Environmental Research
Employee Alignment

Award Application
The Backbone of America: The New Steel Inside the Beltway Campaign
(Silver Medal-winning Application for 2008 ARF David Ogilvy Award)

Case Studies
The Covering Kids Initiative
Research and Consulting for Non-Profit Organizations
Web case: Medical diagnostic equipment
Web case: Petrochemical Company
Web case: Educational Software

Technical Documentation
SharePointers #3: Shortcuts for Building Document Libraries and Lists
SharePointers #7: Alerts
SharePointers #12: Collaborative Document Editing, Part 2